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Here’s the coupon for you to mail (in printer-friendly format). Anyone can do it. Just print that page, fill in the necessary information, don’t worry about making straight lines. We have human beings who open our mail and all of them have been reading for fifty years. Don’t forget the check!

Before you ask, Jake and IOFM Publishing do not take any credit cards: Visa, Master Card, State Farm, Sears, Discover, American Express, you name it, we do not take any of them. Why not? First of all, nobody knows how long these companies will be in business and which of them will pay their bills in the days before they disappear if they do. On the other hand the bank deposits are guaranteed these days up to two hundred fifty thousand dollars. Second, the price of the book is as low as it is because we have eliminated middlemen of all kinds: agents, publishers, advertising agents and, yes, credit card merchants who may have their place in transactions involving real money but not in something as penny ante as the sale of this book. Why should we raise the price to cover some credit merchant’s take and then have to rely on what he tells us about who to send the books to and who has paid and who has changed his mind and yanked back the string or found himself disappointed because the book doesn’t tell him how to cash in on the crisis for himself in thirty days or less (it doesn’t), or agree with every one of his own political prejudices or pet economic nostrums (it probably doesn’t do that either unless he is a rather unusual person with whom the author would love to have dinner)? These credit merchants are half the problem anyhow. Can anyone spell USURY?

Want things to change? People have to change too. All a person has to do to get this book is fill out the little coupon with the information it asks for and mail it in with a check for $14.95 payable to IOFM Publishing Co. That’s it. The form asks for your telephone number which we want only so that we can call to find out your actual address in case your handwriting is so bad we cannot read it. If you prefer not to give us a telephone number, that’s fine. We do not sell this information or share it with others or stockpile it any longer than it takes us to give you a chance to get the book, which we send every time we go to the post office to look for more checks, which is damn often. We absorb the media mail rate which the post office tells us is $2.78 although of course they could be lying or about to increase it. Anyone who has dealt with the post office lately knows we now have the best of both capitalism (everyone lies) and socialism (nobody works) in that institution. We’ve come a long way since Anthony Trollope put the PO on its feet in England but of course much of the distance has been in the wrong direction. Anyhow, however much it turns out to cost we will absorb it rather than doubling or tripling it and charging the result to you like some book sellers we know but will not identify. Want the book faster? Add $10 and we will send it over night by UPS. What’s the big hurry? Read something else or watch the ball games for a few days. This problem has been developing for nearly forty years and will not disappear like some celebrity or politician getting caught with his pants down before your book arrives.

We realize this method of doing business is old fashioned. We have been told by assorted experts it will cost us sales and will not work. We don’t care. It is a matter of principle with us that people who make no contribution to economic affairs should not be encouraged to scalp a little piece off each transaction so that some business school graduate can accumulate another five hundred million dollars in a hedge fund. People who do not care enough about this subject to write a check and put it into a properly addressed envelope and then into a mail box probably will not read the book either and why cut down any more trees to produce unread books than absolutely necessary?

Here’s the coupon for you to mail (in printer-friendly format). Anyone can do it. Just print that page, fill in the necessary information, don’t worry about making straight lines. We have human beings who open our mail and all of them have been reading for fifty years. Don’t forget the check!

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Read it all when you buy
Following Though the new novel by Jake I Chase
available exclusively at IOFM Publishing.

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Copyright © 2009 by Jake I. Chase
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